The Work

Oliver
Original Non-adaptive Design and Production

Here are some examples of non-adaptive original design and production.
Based off of brand guidelines and resources.
Experience with multiple brands within the Reckitt Bensiker family such as Mucinex, Neuriva, Durex, K-Y, Delsym, Move Free, Mega Red and Airborne.

Durex Digital E-Comm ToolKit roll out in various sizes

Mucinex Digital E-Comm ToolKit roll out in various sizes

Mucinex print material including, postcards, magazine ads, flyers and brochures

Neuriva print material such as flyers, magazine and POP. Above is a vinyl conference banner 28″x89″.

Move Free email, design and preparation to be passed to development department.

Sobeys
Production

Experience with multiple campaigns for Sobeys. This campaign included print and digital deliverables.

Air Canada
Production

This campaign consisted of a massive roll-out. Approximately 500 digital deliverables.
A 3-month campaign with 10 languages, 12 destinations, 8 sizes and 2 offers.

BMO
Production
A client of FCB Fuel, BMO was a regular account that I had experience with on many campaigns. Samples shown here are OOH print pieces, and digital OOH.

OLG
Retouching
Requested to hide her exposed waist, and to alter colours. Toggle slider to see before and after.


UNIQLO
Retouching
In this example, the request was to remove wrinkles from clothing and smooth out the fabric.

FREEDOM MOBILE
Design and Production
A Freedom newspaper roll out was often anywhere from 1-25 different newspaper dimensions. Art director provides initial layout to be used for design reference, or a pick up creative is provided. French versions incl.

FREEDOM MOBILE DIGITAL OOH & ONLINE
Design and Production
Design layout provided for a total of 63 sizes.

FREEDOM MOBILE PRINT OOH
Design and Production
WIND Mobile extensive relaunch to Freedom Mobile. Production provided for main pieces with design support on peripheral material such as bus interior signage etc. Transit wraps, OOH, horizontal posters and TSAs, taxi tops, subway dominations etc…

HARRY ROSEN DIGITAL
Design and Production
Digital banner roll out. Average 25 dimensions.
Design based on approved print and signed off by Art Director.

HARRY ROSEN PRINT
Design and Production
Newspaper roll outs, versioning and multiple dimensions and formats laid out. Full page, half pages and in both English and French.

WATERLOO BREWING
Pre-Press Production
Production provided for core redesign of bottles and cans. Special ink specifications, trapping and overprints.

WATERLOO BREWING
Design and Production
Design provided and signed off by Creative Director.  Poster, tent card, scratch and win and ballot boxes. Creative based on client direction via account director.

TIM HORTONS
Design and Production
In-store POP, OOH and Digital Static

AIR CANADA
Design and Production
Newspaper, Magazine and OOH

MATTEL
Production

This was an activation for Mattel that featured a special colour changing car. Production was provided of all material shown here. Included 3 vehicle wraps (van, mobile exhibit and mustang) tents and banners.

WATERLOO BREWING
Production
Packaging

PUBLIC MOBILE
Design and Production

Newspaper. Typical roll out includes individual resizes/versions for 25 newspaper insertions. French versions created from translation copy deck.

WATERLOO BREWING
Packaging

ACURA
Design and Production

Newspaper

TOWN SHOES
Design and Production

Brochure (16pg)

CANADIAN FILM CENTRE
Design and Production

Poster

STELLA ARTOIS
Design and Production

Poster and trivia coaster. Roll out included banners, embroidery and POP.


TELUS
Design and Production

Newspaper and packaging. Other media included OOH, POP and collateral.

NESTLÉ
Production

POP. Roll out included header cards, product bins, wobblers and shelf talkers.

NIKE
Production

Vehicle wraps

KRAFT
Magazine

BRAHMA
Design and Production

Poster. Roll out included banners and POP.